E3 2021, the world's largest game show, has come to a close. Gamers from around the world enjoyed four days of live streams full of news, announcements, panels, and interviews hosted by top gaming personalities. It was a great effort by all involved, but you may be wondering how the sausage is made. Let's take a peek behind the scenes to see how Rob Talbert and James Shaughnessy, co-founders of Paragon Creative Agency and executive producers of E3 2021, created this year's blockbuster broadcast.

"Covid changed everything about in-person events last year, and not a single person in the industry disputes that E3 needed an update," says Talbert.

One of the key challenges of creating a show of this size and scope, in addition to adapting to all digital formats, is to foster partnerships. In order for any broadcast to be successful, it needs a diverse set of publishers, developers, and media partners in order to reflect the industry in a legitimate way. [The industry deserves a diverse and authentic ecosystem that is bigger than one person, game, company, or industry role, and is enough to honor the true place of video games in the culture," Shaughnessy said. 'So, in a way, it's only natural to bring it all together.'

Over the E3 weekend, gamers enjoyed a wide range of content, from showcases of AAA titles to indie-focused events and panels on diversity and inclusion, marking a new direction for E3 and providing fans with a broader picture of the industry while at the same time providing headline-making gaming news. headline-grabbing gaming news, as well as providing fans with a broader picture of the industry.

"The show has evolved towards this design.

A good broadcast needs a stage, and E3 2021's virtual set wowed fans with its striking and vibrant design. This year's set was inspired by the algorithmic architecture used by musicians such as Amon Tobin, Justice, Aphex Twin, and Flying Lotus According to Shaughnessy, Paragon Creative, developed the visual identity for the show, drawing on its experience working with major esports tournaments such as the Overwatch League and Call of Duty League. The E3 stage was intentionally modeled to be on the same grand scale as top esports, music, and entertainment events. We wanted to bring the same level of spectacle and grandeur to E3 attendees at the LA Convention Center."

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Once show partners are booked and the stage is set up, the focus shifts to the E3 2021 broadcast control room where the sausage is made. Here, a crew of producers and talented live streaming professionals will ensure the smooth running of the entire event. After months and months of work, we are finally able to focus on execution. Every single contract, every piece of content, every specific technical problem, all of it must be perfectly organized with triple redundancy and handled by the only expert assigned."

Shaughnessy says it "takes an army" to pull off a huge broadcast like E3 2021, but thanks to the talent on board, the show is in safe hands. Talbert said, "We had the best crew in broadcast production and were able to deliver the level of broadcast that the industry demands."

Talbert "brought the best picard" while directing the event live, leading the ship to success. Talbert said, "I've had the pleasure of working at some big shows, but E3 holds a very special place in my heart because I've attended and worked E3 all of my career and I've been a fan since childhood getting EGM magazine."

Ultimately, all of these complex moving parts came together to provide a spectacular event that viewers will remember for months and years to come. What was your favorite moment at E3 2021?